Tri-County tourism up in 2013

Aug. 15, 2014 @ 04:36 PM

Tourism revenue increased across the Tri-County last year.

The North Carolina Department of Commerce released 2013 visitor spending reports Friday showing Vance County had a 0.2 percent increase in revenue last year, bringing in $42.83 million in tourism revenue.

In 2012, earnings totaled $42.75 million.

The Vance County tourism director Nancy Wilson said she was excited to see positive numbers.

“I was hoping that it was going to be up, and I am glad that it is,” she said. “I hope that we can continue to attract more people here every year.”

Local and state tax earnings on visitors spending was $3.72 million last year.

Wilson said marketing efforts for the county, city and Kerr Lake would continue to ensure profit and economic development.

Granville County tourism brought in $44.43 million in revenue last year — an increase of 3.4 percent — and Warren County’s tourism earnings brought in 1.4 percent more in 2013 — $25.65 million.

Vance County fell one spot to 63rd in travel impact among North Carolina’s 100 counties. Granville County maintained its spot at 61, and Warren County stayed at 77.

State and local tax received on tourist dollars in Granville County was $3.72 million.

Visitor spending in Warren County generated taxes totaled $3.11 million.

The Tri-County has had more visitor spending over the last few years, as the region recovers from the economic downturn in 2008.

The positive trends can be seen across the state.

The report shows 95 of the state’s 100 counties saw increases in visitor spending in 2013 for a total of $20 billion in revenue — an increase of 4 percent over 2012.

Gov. Pat McCrory released a statement Friday saying North Carolina has proven itself as a premier place for vacationing.

“These statistics are no surprise; tourism stimulates our economy and encourages visitors to consider moving to our great state,” he said in the release. “The 2013 tourism dollars prove our cultural resources are just as big of a draw as our natural ones.”

According to the state, visitor expenditures directly supported 198,270 jobs and generated more than $4.6 billion in payroll income across North Carolina.

 

Contact the writer at dhairston@hendersondispatch.com.